“Nielsen’s new Mobile Kids Report finds that 10 is an optimal age for mobile adoption, and those with devices are more likely to be boys than girls. Age 10 appears to be a sweet spot for mobile service adoption (22%),… Read More ›
research
The allure of Snapchat Discover has newspapers migrating en masse
“The Washington Post and The New York Times have announced endeavors involving Snapchat’s Discover platform. Growing a Snapchat Discover cohort within a newsroom could allow publications to experiment with more granular coverage on the platform. Whether Snapchat Discover as an… Read More ›
The New York Times is experimenting with mobile-specific headlines
“After 10 months of A/B testing its headlines seriously, the New York Times has started slicing its audience into finer segments. Last week, a story about airlines abandoning their in-flight entertainment systems got two headlines, one of which spoke directly… Read More ›
We’re consuming too much media. It’s time to detox our brains.
“The human brain, which enabled us to create this technological world, still uses a convoluted, ancient operating system to process information. Consequently, while the cortex dreams up new, abstract ways to alter the world, structures deep in the brain monitor… Read More ›
The Washington Post will now cover breaking news for Snapchat’s Discover channel
“Twitter has, for years now, owned the breaking news space when it comes to digital platforms. Meanwhile, Snapchat, with its 160 million daily users, has been more known for personal messaging and buzzy content from sources ranging from Daily Mail… Read More ›
Facebook app shows premium TV
“As expected, Facebook is preparing to take over consumers’ TVs. The social giant debuted an app that can “broadcast” premium fare on Apple TV, Amazon Fire TV and similar set-top boxes. The tech titan began letting users stream videos from… Read More ›
29% of consumers get most of their news from social media platforms like Facebook and Twitter
“New consumer research reveals 29% of U.S. broadband households get most of their news from social media platforms like Facebook and Twitter. Despite the emergence of online sources for news, the majority of broadband consumers feel that television is more… Read More ›
How Snapchat could bring back TV’s golden age
“Snap – the $25 billion company behind the app – has built the remote control of the internet age. In this sense, Snapchat isn’t just a great way to shoot and share selfies, as it’s usually described. It’s also the… Read More ›
With its new Spotify bundle, The New York Times is chasing a new, younger base of subscribers
“On Wednesday, The New York Times stepped outside journalism, announcing it was partnering with the streaming music service Spotify on a joint subscription offering. The two companies are partnering on a limited-time deal that will offer new Times digital subscribers… Read More ›
How Americans encounter, recall and act upon digital news
“Anyone who wants to understand today’s news environment faces a challenge: How to discern the nuances of digital news habits when Americans’ attention spans are fractured, human memory is naturally limited and news comes at them every which way. To tackle… Read More ›
Mobile Monday News 